Munzenberg's Media Empire w/ Aaron Lake Smith
In the very first episode of People's Media Platform, I chat with Aaron Lake Smith, the author of Breitbart for the Left, to discuss Communist media mogul Willi Munzenberg.
Munzenberg is a controversial figure for a number of reason which we discuss on the show. But his work building leftist media in Weimar Germany offers a number of examples of how progressives today can go about building mass media.
We talk about how Munzenberg built his media empire, the strategy he took to winning over non-leftists and what we can learn from his media project.